Wednesday, 19 January 2011

Who would be the audience for your media product?

The target audience for my music magazine is females from the ages of 14-19. I decided to use this as my target audience because I believe there is a gap in the market for my magazine. There are already a few magazine that concentrate on the ‘rock’ genre but in my opinion, and from my research, they are only targeted towards males or both sexes, it would be good to have a single sexed rock music magazine.
A member of my target audience could come under the following categories of ‘uk tribes’
Emo’s:
Scene Kids:
Skaters:
Metalheads:

The people in these tribes would consider themselves different to the ‘norm’. Usually in the media these tribes are seen as being ‘negative’, but my magazine helps them express themselves without being afraid to stand out. They are very opinionated people that are usually considered rebellious.

My audience would usually wear bands t-shirts, but in other ways quite trendy clothes. Their favourite online shop would be ‘Drop Dead’ http://store.iheartdropdead.com/
Their favourite brand of shoes would be converse and they never go anywhere without their iPod full of rock music! The girls would usually have backcombed hair filled with hairspray and would usually wear a lot of eyeliner. The TV shows they would watch could be Family Guy or The Inbetweeners as they are very comical and are usually aimed at teenagers.

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